Marketing Lead
Job Description
Reyada is seeking a dynamic Marketing Lead who will take ownership of all marketing and lead generation activities, ensuring seamless execution and alignment with Reyada's strategic vision. This role will be the driving force behind digital initiatives, brand presence, and collaboration with external agencies. The ideal candidate is a strategic thinker with excellent organizational skills, a keen understanding of digital marketing, and a passion for brand building.
Job Responsibilities:
- Lead and manage all marketing initiatives, ensuring they align with Reyada’s goals and objectives.
- Oversee digital marketing campaigns, including social media, email, PPC, and SEO to optimize lead generation.
- Act as the main point of contact for any contracted media buying or digital marketing agencies, ensuring that all external efforts reflect Reyada’s brand strategy and vision.
- Develop and maintain a comprehensive marketing calendar that aligns with business goals and new product/service launches.
- Track and report on key marketing metrics, including campaign performance, lead conversion rates, and ROI, adjusting strategies as needed.
- Ensure consistent and effective brand messaging across all channels, aligning with Reyada’s culture and values.
- Collaborate with internal teams (Sales, Service Delivery, Product, etc.) to support marketing strategies that drive lead generation and customer acquisition.
- Own and manage the marketing budget, ensuring resources are allocated efficiently across campaigns and initiatives.
- Stay updated with marketing trends and industry best practices, proactively recommending new tactics and channels for growth.
- Conduct competitive research and market analysis to stay ahead in the market and uncover new opportunities.
Qualifications:
- Enthusiasm and a strong desire to learn about Marketing and CRM technology.
- Excellent communication and interpersonal skills.
- Self-motivated and results-oriented.
- Ability to work collaboratively in a team environment.
- Eagerness to take on new challenges and responsibilities.
- Fresh grad with a degree in marketing, business or a related field (if applicable).
Benefits:
- Competitive packages
- Learning & growth opportunities
- High standard work environment
Job Details
Job Location: Nasr City, Cairo, Egypt
Company Industry: IT Consulting & Services
Company Type: Employer (Private Sector)
Job Area: Marketing
Employment Type: Full Time
Degree: Bachelor's Degree
Company Industry: IT Consulting & Services
Company Type: Employer (Private Sector)
Job Area: Marketing
Employment Type: Full Time
Career Level: Fresh-Grad
Graduation Year: 2- 4 years
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